Brownstone Dental

Located in the heart of Houston, Texas, Brownstone Dental is your go-to place for a broad range of dental services. From enhancing smiles with cosmetic treatments like veneers and teeth whitening to restoring dental health with procedures such as implants, they cater to all your dental needs.

Summary

Despite offering a wide range of dental services, Brownstone Dental faced the challenge of making its presence known in the bustling Houston dental scene. They turned to LeadOrigin for help in enhancing their online visibility and attracting new patients.

In response, LeadOrigin devised a comprehensive strategy, starting with a revamp of Brownstone Dental’s website to make it more user-friendly and informative. We focused on local SEO to ensure that when people in Houston searched for dental services, Brownstone Dental would be prominently featured. We also launched targeted digital marketing campaigns that highlighted the practice’s unique services, managed online reviews and testimonials, and developed a strong social media presence.

The results were remarkable—more patients booking appointments, increased website traffic, and better online presence.

Challenge

Even with its high-quality dental services, Brownstone Dental encountered hurdles in making itself known to more people and standing out in Houston’s crowded dental scene. The practice realized it needed a solid plan to boost how it’s seen online, draw in new patients, and really show off the wide array of dental services it offers. With many dental options available in the city, Brownstone Dental needed to find a way to cut through the noise, grab attention, and convince potential patients that it’s the best choice for their dental care needs.

Solution

To address these challenges, LeadOrigin put forth a multi-faceted strategy aimed at elevating Brownstone Dental’s market presence:

  1. Website Revamp and SEO: The website underwent a major transformation to focus on user experience, ensuring that information about the practice’s services was both accessible and easily navigable. A targeted SEO strategy was also implemented, concentrating on dental services in Houston, to propel Brownstone Dental to the top of search engine rankings.
  2. Digital Marketing and Online Reputation Management: A series of targeted digital marketing campaigns were launched, placing a spotlight on Brownstone Dental’s distinctive services. Additionally, efforts were made to manage online reviews and testimonials effectively, building and reinforcing trust and credibility among current and prospective patients.
  3. Social Media Strategy: An invigorated social media presence was established, particularly on platforms most frequented by potential patients. The content strategy was centered around sharing educational material, genuine patient testimonials, and behind-the-scenes looks into the practice, thereby fostering community engagement and strengthening the bond with patients.

Results

The strategic initiatives implemented by LeadOrigin brought significant achievements for Brownstone Dental:

  1. Increased Patient Inquiries and Bookings: The practice experienced a marked increase in online appointment bookings and patient inquiries, particularly for specialized services such as veneers and implants.
  2. Boosted Web Traffic and Online Visibility: Thanks to the enhanced SEO and digital marketing efforts, there was a substantial improvement in website traffic, significantly boosting Brownstone Dental’s online visibility.
  3. Enhanced Patient Engagement: The practice’s social media following and engagement levels grew substantially, leading to increased interaction and a stronger community presence.

 

Key Metrics

  • A notable rise in online appointment bookings and patient inquiries.
  • A significant increase in website traffic and improved online visibility.
  • A robust growth in social media following and patient engagement.

Conclusion

The decision to join forces with LeadOrigin marked a significant turning point for Brownstone Dental. The extensive makeover of their website, combined with the focused SEO and social media initiatives, not only enhanced their online presence but also resulted in a substantial increase in patient engagement and inquiries. Today, Brownstone Dental remains dedicated to providing top-notch dental care, and its reach has expanded to include a broader and more engaged audience in Houston.

CASE STUDIES

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Reviews
What our Clients Say

Sofia Morales
Sofia Morales
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We appreciate all the work LeadOrigin has done for us. They designed and have been managing our company’s website and we could not be happier with the amazing work they have continously provided us.
Grace Parrish
Grace Parrish
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We've had a terrific experience with LeadOrigin! Our online sales have more than doubled since they started running our Google ads.
Dexter Robertson
Dexter Robertson
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We are beyond pleased with our experience with LeadOrigin. The team here has been such a great asset to our company and has contributed deeply to our companies growth.
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Ellis Walker
Ellis Walker
November 6, 2023
Catherine Marks
Catherine Marks
November 5, 2023
John Walker
John Walker
October 22, 2023
Jacqueline Ulrich
Jacqueline Ulrich
October 21, 2023
Jennie Reis
Jennie Reis
October 17, 2023
Dawn Sims
Dawn Sims
October 16, 2023
We got a website from the LeadOrigin team, and they delivered an attractive, user-friendly website. From the content to the design of the pages and development. Everything was so fast.
Laura Schilling
Laura Schilling
October 1, 2023
David Quinones
David Quinones
September 27, 2023
The design services provided exceeded all expectations, we had a full brand guide created and after a little back and forth. We were able to have something we never seen before!
Alice Smith
Alice Smith
September 25, 2023
The paid advertising campaign LeadOrigin executed for us has driven so much traffic and conversions. The team definitely has expertise in campaign optimization.
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